Privacy Policy

Last updated: July 16, 2026

Scope of This Policy

This Privacy Policy describes how Valley Dental Group ("we," "us," or "our"), located at 11130 N. Tatum Blvd., Suite 103, Phoenix, AZ 85028, handles information collected through this website. This policy applies only to information gathered through this website — it does not cover information collected in our office, over the phone, or through other channels.

For information about how we handle your dental and health records, please ask our office for a copy of our HIPAA Notice of Privacy Practices, which is provided separately and governs the use and disclosure of protected health information (PHI).

Important Notice Regarding Text Messaging

Valley Dental Group does not share customer opt-in information, including mobile phone numbers and SMS consent records, with any third parties or affiliates for marketing or promotional purposes. All text messaging originator opt-in data and consent records are kept strictly confidential and are used solely to deliver the messages you have requested.

Information Collected Through This Website

Information You Provide

When you fill out a contact or appointment request form on our website, you may provide:

• Your name
• Phone number
• Email address
• A description of your dental concern or reason for visit

This information is used to respond to your inquiry or to schedule an appointment. We do not collect insurance details, health history, or payment information through this website.

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies and similar technologies:

• Browser type and version
• Pages visited and time spent on pages
• Referring website addresses
• Device type and screen size
• General geographic location (city/region level, not precise location)

How We Use This Information

Information collected through this website is used to:

• Respond to appointment requests and inquiries
• Understand how visitors use our website so we can improve it
• Monitor website performance and security

Third-Party Services

Our website uses third-party services that may collect data independently. These include:

• CallRail: Our contact forms and phone call tracking are provided by CallRail. Their privacy policy governs data they collect.
• Analytics: We may use analytics tools to understand website traffic patterns.

Each third-party service has its own privacy policy. We encourage you to review those policies directly. We do not control how third parties handle data they collect.

Cookies

Our website and the third-party services described above may place cookies on your device. You can control or delete cookies through your browser settings. Blocking cookies may affect some website features.

SMS Messaging & Compliance

If you provide your mobile number and opt in, you may receive text messages from Valley Dental Group related to appointment reminders, confirmations, follow-ups, customer support, and other communications about your care. By opting in, you agree to these terms.

Opt-In & Consent

• You will only receive SMS messages if you have explicitly opted in (for example, by submitting a form, signing a consent during scheduling, or replying to confirm enrollment).
• We maintain timestamped records of all opt-in actions.
• We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws and carrier requirements.

Opt-Out Instructions

• You can cancel SMS messages at any time by replying STOP to any message from us.
• You will receive a final confirmation message, and no further messages will be sent unless you re-opt in.
• All opt-out requests are processed immediately.

Message Frequency & Content

• Message frequency varies based on your interactions with our practice (e.g., upcoming appointments or replies to your inquiries).
• Messages will be directly related to the services or appointments you have requested.
• We do not send promotional content without specific consent.

Help & Support

• Reply HELP for assistance, call us at (602) 956-2260, or email [email protected].
• Customer support is available during regular business hours.

Carrier Information

• Standard message and data rates may apply.
• Carriers are not liable for delayed or undelivered messages.
• Supported carriers include AT&T, Verizon, T-Mobile, and most major and regional U.S. carriers.

SMS Data Protection Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors that support our messaging (such as our SMS aggregator and messaging platform provider) is permitted solely to deliver the messages you have consented to receive. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Data Sharing

We do not sell, rent, or trade personal information collected through this website. We may share information in the following limited circumstances:

• Service Providers: Third-party vendors that help us operate (such as website hosting, analytics, appointment scheduling, payment processing, and SMS aggregators/providers used to deliver messages you have consented to receive). These providers are contractually obligated to maintain confidentiality and security.
• Legal Compliance: When required by law, legal process, valid law enforcement requests, or court orders, or to protect our rights, safety, or property.
• Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets, in which case your information remains protected under the terms of this policy.

All of the categories above exclude text messaging originator opt-in data and consent; that information will not be shared with any third parties other than the SMS aggregators and providers that deliver the messages.

Data Security

We implement and maintain reasonable security measures to protect your personal information, including:

• Encryption of sensitive data in transit and, where applicable, at rest
• Access controls and authentication for systems handling personal information
• Regular review of our security practices
• Staff training on data protection and confidentiality
• Breach notification procedures in accordance with applicable laws

Despite these measures, no method of transmission over the internet or electronic storage is 100% secure. We strive to use commercially reasonable means to protect your personal information but cannot guarantee absolute security.

Your Choices & Rights

• You may choose not to submit personal information through our website. You can always contact us by phone instead at (602) 956-2260.
• You may opt out of SMS messages at any time by replying STOP.
• You may opt out of marketing emails using the unsubscribe link in our emails.
• You may control cookies through your browser settings.
• You may contact us to access, update, or request deletion of information we hold about you from website submissions, or to withdraw consent for future communications.

Children

This website is not directed at children under 13. We do not knowingly collect personal information from children through this website. Parents or guardians may submit appointment requests on behalf of their children.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies. This Privacy Policy applies only to information collected by Valley Dental Group through this website.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. We encourage you to review this page periodically.

Contact Us

If you have questions about this Privacy Policy, please contact us:

• Phone: (602) 956-2260
• Email: [email protected]
• Address: 11130 N. Tatum Blvd., Suite 103, Phoenix, AZ 85028